David Meerman Scott – The New Rules of Marketing & PR
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David Meerman Scott – The New Rules of Marketing & PR
The New Rules of Marketing and PR How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
In The New Rules of Marketing & PR I make it easy for you to learn online thought
leadership and viral marketing strategies.
These are the “new rules” I’ve used to create marketing programs that have sold
over a billion dollars of products and services.
I’ll show you how I developed strategies that for just a few hundred bucks earned
me spots in the MarketingSherpa Viral Marketing Hall of Fame twice: In 2006 and
again in 2007.
This isn’t the same old marketing and PR you’ve tried before:
You don’t obsess about being “on message.”
You don’t break the bank with expensive advertising.
You don’t beg mainstream media to write about you.
> Instead, you tell your story directly to an interested market!
David Meerman Scott – The New Rules of Marketing & PR: Video, PDF´s
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