Deepak Shukla – Secrets of a Six Figure Lead Gen Consultant

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Deepak Shukla – Secrets of a Six Figure Lead Gen Consultant

Secrets Of A Six Figure Lead Gen Consultant
Build A 6-Figure Agency With Cold Outreach

Learn How To Build A 6-Figure Marketing Agency Based Around Cold Email Outreach and more.

Your Instructor

Deepak Shukla is a 24x Marathon runner, 4x Ultramarathon Runner, 2x Ironman, 2x Half Ironman, 1 Fight TKO Muay Thai, a Trained British Soldier and has 40% body coverage in tattoos.

If you want a man who likes to get things done then he is your guy. Founder of Pearl Lemon, a range of digital marketing courses and more.

You can see what he’s up to on Instagram, or catch him on YouTube.

Course Curriculum

Section 1: Getting The Show Started

• Welcome To The Course (12:03)
• What You Will End Up With (7:25)
• What To Expect From Me (7:45)
• How I Got Into Cold Email (8:19)
• Why Cold Email Is Not Dead (3:28)
• Why Does Cold Email Fail? (15:13)
• The Course Sequence (3:57)
• Can You Access The Course Sooner?
• A Quick Note About The Q&As;

Section 2: The Strategic Goldmine

• The Strategic Goldmine (6:12)
• Understanding Where The Money Is (5:29)
• The Best Business For The Best Leads (8:15)
• Where To Generate Evergreen Leads (7:24)
• Navigating Tricky Industries When You Get Requests (12:02)
• My Failures And What You Can Learn From Them (10:59)
• The Opportunities Cold Email Can Give You (4:24)
• My Best Recommendations (9:45)
• Could You Help Me With Something Pretty Please? (0:59)

Section 2 Q&A; (Optional)

• Q&A; How To Quickly Determine Market Size & Viability (6:15)
• Q&A; Exploring Segments Such As HR, Financial Services, Consulting Etc (8:56)
• Q&A; Thoughts On Business Comms Market (4:33)
• Q&A; Thoughts On The Waste Management Industry (4:11)
• Q&A; Lead Gen For Financial Advisors? (3:18)
• Q&A; Cold Email For The Gaming Industry? (5:46)
• Q&A;: Thoughts On Targeting Clients In Other Countries? (2:20)
• Q&A; Is There A Way To Target B2C Markets Such As Investment Stocks & Shares (1:15)
• Q&A; What positions are the best to target? (3:40)
• Q&A; B2B Services Vs B2B Products (2:46)
• Q&A; Should I Run Tests For Web+Apps+SEO Or Just One Of Them? (6:44)
• How To Build A 6-7 Figure Business From Agency Spotter (5:28)
• Q&A; My Prospect Doesn’t Know Who Their Idea Client Is – Can I Research? (1:46)
• Who Should I Deliver Leads For? (3:07)
• Q&A; Can I Cold Email Leads I’ve Scraped From Facebook?
• Q&A;: Targeting Niche Industries (1:30)

Section 3: Technical tools to 10x your results

• The Tools We’ll Run Through (8:28)
• Find That Lead And Mailshake (Quick Note)
• The Last Cold Email Software Tool You’ll Need (Mailshake) (25:13)
• Gsuite – The Hub (8:32)
• Scripts- Custom Mail Merge Fields (4:32)
• Introducing Zapier (10:14)
• Several Ways To Send Your Clients Leads (6:26)
• Buying Domain Names – Namecheap (14:25)
• Fiverr – A Hidden Goldmine (10:17)
• The 11 Step Process In Hiring The Best Data Miner (5:45)
• Hiring From Upwork – A Massive Talent Pool (11:30)
• Bulk Email Verification Considerations (8:29)
• How To Detect Spam, Blacklisting And More (5:57)
• Further Technical Considerations (DNS-DKIM-SPF) (13:25)
• Alternative Tools (Hunter, Skrapp Etc) (14:45)
• Bringing Together The 11 Step Process To Sucess (21:50)
• Section Round Up (4:45)
• I want to quit (3:30)

Cold Email In Action: Mailshake + Find That Lead Working Together

• Introducing The Brief Bonus Section (0:34)
• How To Use Mailshake In 13 Minutes (12:42)
• How To Use Find That Lead To Collect Emails (4:39)

Section 3 Q&A; (Optional)

• Q&A; Can I Cold Email From My Domain Mailshake For Clients Or For Me To Get Clients (2:25)
• Q&A; Does Your Freelancer Need Your Credit Card Details (1:04)
• Q&A; Should I Buy A Domain When Testing Campaigns For Myself (1:44)
• Q&A; Do you login to Mailshake using your primary domain (1:18)
• Q&A; Who Am I Setting Up Email Accounts For My Clients Or MySelf (2:32)
• Q&A; How Do We Actually Collect Info From LinkedIn To Give To Data Miners (2:50)
• Q&A; Googe Inbox Vs Google Hosting Domains (3:41)
• Q&A; Can I Use Cold Email For Finding Clients For My Own Business Or For My Clients Business? (1:21)
• Q&A; Using Zapier With Mailshake (5:40)
• Q&A; How Do You Run A Split Test? (2:05)
• Q&A; Thoughts on CASL and GDPR (i.e not being ‘allowed’ to cold email) (3:30)
• Q&A; Are My Emails Going To Spam? (3:47)

Q&A;: Data Mining Questions (Optional)

• Q&A; Where Can I Build Lists Outside Of LinkedIn Should I Target Cafe’s How Can I (5:40)
• Q&A; Find That Lead (Software) Vs Data Miner (Human) (1:32)
• Q&A; What To Do When You Feel You Are Running Out Of Leads (2:32)
• Q&A; Data Mining WITHOUT LinkedIn Sales Navigator (2:27)
• Finding Directories Online (2:00)
• Q&A; How Do You Prevent Duplicate Leads (2:03)

Section 4: The Anatomy Of Cold Email Campaigns that Get Mass Responses

• The Anatomy of Cold Emails Intro (6:05)
• Crafting Your Offer (4:10)
• Building Case Studies (4:25)
• How To Use Humour And Self Deprecation (9:18)
• Links Or No Links (6:18)
• How To Stop Spam From Crushing Your Cold Email (3:02)
• Subject Lines To Avoid (3:17)
• Building A Killer Cold Email Sequence (13:56)
• How To Google One Liners For Cold Email (19:55)
• Images In Cold Email (6:25)
• How To Run A B2C Cold Email Campaign (If You Really Must) (2:50)
• Quick Review (0:55)
• One Liners That’ll Help You Generate 5 Figures Per Month

Section 4: Q&A; (Optional)

• Q&A;: Example Cold Email Template Teardown (8:40)
• Q&A;: Email Script Feedback V2 (3:28)
• Q&A; In the Ideal World How Many Leads Can I Offer Client? (4:38)
• How fast can I warm up the email account What do I tell the client How do I bill people? (3:54)
• Q&A; Cold Email Script Feedback V3 (2:57)

Section 5: Side Hustles With Cold Email

• Side Businesses With Cold Email – Blogger Outreach (11:41)
• Side Businesses With Cold Email – Podcast Outreach (7:29)
• Podcasts And Zapier Automation (7:01)
• Influencer PR And Side Business Outreach With Cold Email (6:12)

Section 6: Clients Sales FAQs and Upping Your Lead>Conversion Rate (Before You Sell)

• Client Sales FAQs Re Cold Email (10:26)
• The Format Of Your FAQs? (7:56)
• What Tools Do You Use? (6:12)
• What Counts As A Lead? (5:00)
• The Leads Are Crap! (4:15)
• Client Sales FAQs All The Other Questions (13:10)

Section 6 Sales Q&A; (Optional)

• Q&A;: Avoiding Common Pitfalls When Cold Emailing (19:41)
• Q&A; I Want To Help My Mate Out…What Do You Think (3:07)
• Q&A;: Is it possible to land clients just via email (no phone call)? (6:34)
• Q&A; How Do I Sell Clients On The Phone (1:07)
• Q&A; Advice On Running Cold Email To Get Cold Email Clients (4:07)
• Q&A;: Should I Build Some Case Studies With Freelancers & Friends? (4:39)
• Q&A; How Can I Get Clients Without Case Studies (3:36)
• Q&A; What if I have success in other spaces – how can I use it? (5:16)
• Q&A; Pitching Someone Who Pitches You (4:05)
• Q&A; Making Sure You Generate £1k+ Per Month (3:32)
• Q&A; English Isn’t My Native Language – What Do I Do (2:04)
• Q&A; How Much Do You Charge Per Lead Deepak? (3:28)
• How Would I Know If My Email Account Goes To Shit And Keeps Hitting Spam (3:05)
• Should I Email As If I’m My Client Or “Comms Manager” etc? (2:01)
• Q&A; Working On Your Free Trial Pitch (6:02)
• Q&A; How To Charge £500 Per Month To A Test Client (2:18)
• What do we tell clients if they ask about potential GDPR or spam issues (1:43)
• Q&A;: A Word About Scaling & Outsourcing (4:03)
• I’ve Sent 100’s of emails and not a single lead! (4:12)
• Why Emails Are Going Into Spam – What Do I Do? (2:18)
• Q&A;: What Should Client Reports Look Like? (1:48)
• Q&A; How Can I Prevent Cold Email Outreach To The Same Clients In A Specific Niche?

Section 7: Building A Massively High Converting LinkedIn Profile

• Building A Killer LinkedIn Profile (10:43)
• Unleashing LinkedIn Lead Generation (9:37)
• Rich Media, URLs, Profile Photos And Cover Images (13:05)
• Recommendations, Endorsements, CTAs And More (10:03)

Section 7 Q&A; (Optional)

• Example LinkedIn Profile Tear Down (8:25)
• Q&A; How To Position My LinkedIn Experience When I’ve Never Done Marketing (6:02)
• Q&A; Reviewing A Profile That’s 50-75% Done (3:02)
• Q&A; LinkedIn Profile Summary, Work Experience and Sales Nav (2:49)
• LinkedIn Teardown (Mobile View) (3:38)
• Q&A; What Would The Timeline/Sequence Look Like With Cold Email And LinkedIn Combined?

Section 8: The 5-Day Rocket Start

• How to craft high converting lead gen campaigns for clients using LinkedIn and cold email (12:15)
• Little-known goldmines for finding clients — even if you have zero connections, even if you hate networking (8:36)
• Laser Targeting To Connect With ANYONE On LinkedIn And Pitch Them (8:42)
• LinkedIn Advice You MUST Know Before You Go Out And Kick Ass (5:01)
• How To Scale LinkedIn Reachout And Generate Daily Leads (16:00)
• The Money Is In The Follow Up From 0-15k Per Month (7:50)
• Wrapping Up The 5 Day Rocket Start And New Potential Growth (2:13)

Section 8: Q&A; (Optional)

• Q&A; I can’t use my LinkedIn account to run campaigns – how can I still use LinkedIn then (3:36)
• I Didn’t Go To Uni, I Don’t Know Anyone, How Can I Search On Sales Nav (6:57)
• Selling LinkedIn As A Service Considerations (3:44)

Section 9: Upwork Domination: Finding Pre Qualified Buyers And Closing Like A Mofo

• Underused Gold Mines You Can Use To Dominate (11:05)
• Upwork Profile Domination How To Be Better Than The Other Guys (12:57)
• The Finishing Touches To Your Profile To Land $1k Per Month Jobs Day 1 (16:16)
• A Minute Spent On Agency Profile Building (1:46)
• Pricing Strategy And Premium Profiles On Upwork (6:07)
• Job Searches To Find Jobs You Can ACTUALLY Win (9:28)
• Advanced Job Selection Search Criteria That Most Fail To Do (7:57)
• The Copy Paste Proposal That Has Me Me $20k+ on Upwork (8:12)
• Beginners Style Script For Complete Newbies (3:58)
• Upwork (And Other Platform) Video Pitching To Perfection (9:50)
• Nailing A Video Pitch With A Different Set Of Info (7:03)
• A Killer Video Pitch Even When You Have Zero Experience And Zero Info (6:09)
• Can You Help Me Please Folks? (0:38)

Section 9: Q&A; (Optional)

• Dealing With Upwork Rejection Or Making Sure You Get Accepted (14:00)
  Q&A; Upwork Video Proposal Teardown (3:35)
  My Video Proposals Aren’t Getting Noticed – What Do I Do (7:14)
  Where Do I Find Businesses Looking For A Cold Email Agency? (1:25)
  What Are Your Thoughts On ‘Revenue Share’ Client Offers – No Payment Upfront (4:08)

Section 10: Classified Ad Site Domination: Generating £500-£2k Per Month From Sites Like Gumtree & Craigslist

• How I Generate £800-£1.5k Per Month From Gumtree (7:57)
  90+ Freelancers Post Their Digital Services on Gumtree Data Mining Gumtree For Qualified Jobs (13:12)
• Turning £250 Into £10k Per Year (Minimum) On Gumtree via ‘Posting SEO & Posting Mastery’ (12:34)
• The Dozen Other Job Boards and ALL The Money People Leave On The Table (7:32)

Section 10: Q&A; (Optional)

• What Were Your Lead To Conversion Rate & Deal Sizes & Services On Gumtree (3:44)
• Q&A; Pricing On Gumtree Changing How To Discover The Top Searches On Gumtree (2:55)

Section 11: Introducing Angel.Co And Generating 6-Figures From Here Alone

• Unleashing The Power Of Angel – Where The World Meets Startups (3:08)
• 90K Jobs On Angel With Startups Crazy Good Job Search Options (7:36)
• Profile Positioning As A Freelancer & How Angel is V.Different From Upwork (7:00)
• Building A Killer Angel Profile To Generate Inbound Leads (9:51)
• The Hidden Trick To Generating Regular Conversions On Angel (And Other Platforms) (5:52)
• Video Review Request (1:09)

Section 11 Q&A; (Optional)

• Q&A; How Should I Position Myself If I Can Do Several Things? (2:15)

Section 12: The Curtain Calls

• Platform Overview And Reviewing The Powers You Now Have (6:30)
• Rapid Fire Sales 101 (8:42)
• 1st Client? How To Structure A Proposal And Get It Signed Off (2:47)
• Started From The Bottom Now We Here (4:08)

Bonus Section: Things My Students Have Taught Me (Optional)

• Make $250-1k Per Month From Fiverr Arbitrage (2:22)
• Getting Lead Lists From Public Library Databases (6:32)
• Better Than Linked Helper? (1:36)
• Templates: Cold Email, LinkedIn, Upwork, Gumtree And Angel Word-for-Word Templates (Made me $250k)
• Copy, Scripts And Templates
• Course Notes From Thiago
• Onboarding Forms I Use
• Some Written Answers

Random Q&A; (Optional)

• How You Can Be More Productive (2:53)
• Q&A; How Quick Can I Get To 10k Per Month? (3:09)
• Q&A; Limited Company Vs Freelancer In Cold Email Lead Gen (4:33)
• Company setup & structure in your first 3-months (3:24)

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